Friday, November 13, 2009

Blog Post Titles & Links share 90% of the SEO Formatting

In the beginning, I used to keep my secrets of success. But with this post for the first time, I want to share all my experiences of blogging and traffic from search engine. No matter I lose or gain, as I am posting at my own blog, I chose to share them in the public. I am writing this for the visitors from the web, but I also ask my friends to read this post before they start blogging here or at their own blogs.

There are tons of websites which talk on blogging and SEO. Some say they have best tips of SEO. Some say they have easiest tips to blog and get success. Some say they have hundreds of tips and tricks. In the very same line I too am walking and I say I have live examples.

Here I start,

Titles of Posts:
I was writing like every other newbie blogger, 'write a post and give it a title, or take a title write on it.' My first posts was “Alchemy of Life.” That has two keywords in its title “Alchemy and Life,” not extremely bad. But if some one is starting a post with title “Cell Phones”, no matter how much content you dump into that post, you sit in a library with your laptop and fill the post with 9 books of content written exclusively on Cell Phones, Search Engines are not going to show your page. No matter how much rank you have, you always lose for that title. It is just because, you wrote a post on cell phones, there are other websites on cell phones alone. So they over take you. But when you add some more keywords like “Best Cell Phones with Android Operating System”, you may win.

And you can see, there are no titles matching all those keywords. So, write one right now, your post will be shown when types again. No matter what your website's rank is.

Finally “Content is not the King, Titles are!” You have understood 50% of SEO if you understand this.

Links to your Site:
Search any keyword in search engines and see whether there are any results with no keyword in title and are appearing at good position on the SERPs. You can see at least 4 in the 10 results shown. This is a contradiction to the above given paragraph. Yes! It is. The results appear because, they have links pointing towards them from another website with the keywords you searched as anchor text of those links. Try to see the cached page of the result and you can see it saying, the keywords appear only in the links pointing to this site. This is another 40% of what you need to learn in SEO.

Remaining 10% of it includes thinks like website ranks and all. Try searching for some keywords and see why some sites are ranking better. One observation you can make is, the keywords with all caps appear  first, then the results with lower case letters in keywords are shown. Also, 9 of the 10 results contain some special characters in titles of the results, like lesser than symbols, hyphens, colons and semi colons, flower brackets, braces, and square brackets etc.

And for the last 1% you can go for your own research of the SERPs of major search engines.

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